Did you know that we’re now closer to 2050 than we are to 2000? Crazy to think, right? But with half of 2025 now behind us, it’s true! Which really makes you stop to think about what is to come in the days ahead. What matters most and where do we want to be by the time 2050 comes along? Professionally, personally, long-term goals and short-term aspirations; all of these lead to the inevitable march towards something (hopefully) greater. For us here at Real Property Management Colorado, our goal is simple: growth. In our service capabilities, in our managed portfolio, our team. We want to see growth for our clients, our residents, our associates, and for ourselves personally as well. To understand where growth happens, where we need to focus, we have to reflect back on what came before. So with that in mind, let’s take a look at our stats for rents in Q2 of 2025 and how this Spring/Summer compared to the year before.
What Happened with Rents in Q2 of 2025?
Ups & Downs
April through June sped by at alarming speed (did you feel it, too?). Our Leasing team certainly did! From the field to the in-house operations team, Q2 of 2025 saw an increase in leases signed, in total number of properties managed, and in total number of new properties brought on board by our sales team. By the end of June, our sales team brought on 250 new doors, up from 196 in Q2 of 2024, bringing our total number of doors managed to a whopping 1,773. And our team definitely felt the rush, with 214 new leases signed between April and June, up from 201 in Q2 of 2024 and 13 more total than Q1 of 2025. All that and our average days on market for the quarter as a whole remained firm at 26 days, which coincidentally matched the same for 2024.
For new renewal leases, our Leasing Operations team signed 222 renewals for Q2 of 2025, over 100 more than the same time last year. All of this points to the rising trend of renters choosing to stay put, with just under 51% choosing to renew for another term in their current property instead of opting to put in their notice.
Now let’s talk about where trends began to drop: with rents. Despite the uptick in leases signed and properties brought on board, the trends of decreasing rent rates continued through the quarter. The average rent increase for renewal leases dropped to 3.4% for Q2 as opposed to 4.1% back in Q2 of 2024. Rate increases for new vacancies dropped even further, only bringing in an increase of 1.4% as opposed to 6.3% during the same time last year. These stats point towards the trend we’ve been seeing over the last two years now. Rents are dropping across the state, meaning that it’s important for rental property owners to be mindful of that change and adjust their strategy accordingly.
So What Does This Mean Moving Forward?
The rental market is fluid. Rents rise and rents fall; it’s something we’ve seen time and again over the 18 years that we’ve been in business. Which means while it doesn’t necessarily feel so great from a rental property owner perspective, it’s normal. So don’t lose hope! As the wise old saying goes, we simple need to “Pivot!” Our rental price, our marketing strategy, our budgets; all should be updated to meet the market where it is now. Competition is high as the rental market takes on the overflow of homes that aren’t selling, and tenants are left with a plethora of options to choose from. With that in mind, make sure to listen to the recommendations of your dedicated Leasing Agent. Stay competitive, stay flexible, and pivot as needed.
The Market May Change, But Our Service Is Reliable As Ever
Whether you’re a current client of ours or looking for a property management company to assist you with finding tenants or the day-to-day of managing your investment, we can make one promise that doesn’t change even as the market does: our team remains as reliable as ever. From Leasing to Maintenance, Accounting and beyond, our goal is to provide exceptional value and ensure the needs of all those we serve as taken care of. We’re focused on growth, which means we’re also constantly looking for ways we can continue to develop and improve. Feel free to reach out to our team at any time for questions, concerns, or to simply discuss the current rental market.